Employee surveys, originally introduced into
organizations around the middle of the last century, were developed to measure employee
job satisfaction. Employers wanted to
know how satisfied their employees were because “satisfied workers would be
more productive workers.” Research over
the past 35 years has found that job satisfaction while very important is but
one indicator of organizational effectiveness.
Although the early assumption that satisfied workers are more
productive, there is a body of research which suggests that organizations that
are in tune with their workers can motivate them to do a good job and enhance
the work environment for all. Many
current studies have identified that relationships between employee groups, the
satisfaction of customers serviced by employees, organizational performance and
job alignment are key to maintaining high levels of employee engagement. The end result is improved organizational
performance.
Today, employee surveys have taken on
additional applications. Managers have
realized they can ask employees about a broad range of important issues such as
leadership, benefits, job satisfaction and compensation to name a few. With this information, organizations can
fine-tune their communication strategies, work to increase employee buy-in and
even decide to modify corporate policies.
The employee survey provides the means for linking employee behavior
with company success.
The question then arises as to what happens
following the survey process. The goal of any employee survey is to measure
current satisfaction and engagement levels and establish benchmarks for the
future. The key to a successful survey
is to follow-up in a timely and collaborative manner using this six point
process targeted for the HR professional:
1.
Explain the survey results to all employees
either through webinars, newsletters or face-to-face presentations.
2.
Answer any questions that employees
may have about the survey process and department results.
3.
Working with the leadership team draft
two to three corporate action items that the leadership team can agree upon.
4.
Working with the department managers
assist them in developing their two or three department action items that the
work group can agree upon.
5.
Include these action items in the
annual performance plan.
6.
Ensure that a quarterly action
planning process occurs to ensure that the process remains credible and that
managers are held accountable.
Employee surveys are an excellent
tool to monitor employee satisfaction and engagement and a metric to hold
people accountable.
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