Professional
development and the opportunity to learn and grow are very important for the HR
professional. Learning best practices will
allow for managers and individual contributors to understand what is happening
not only in their industry but in other industries as well. The cross-transfer of technology and new management
practices and techniques will enable the HR professional to try out new and
innovative programs at work. Professional
development and training programs should focus on two key training strategies:
Business, Revenue and Sales Growth Training
Creating a high performance environment will
allow your employees to make the transition from selling a product or service
to selling a solution. The value of
making this transition will ensure that sales practices and processes are
consistent yet meet the needs of the customer.
In HR, while the “sales” component is typically not external, key to
attracting external talent is the ability to “sell” the company and the
culture.
Employee Satisfaction & Loyalty Training
An
increase in employee loyalty can boost profits and productivity. Research has shown that satisfied employees
lead to greater profitability and growth. Allocating training dollars to a manager’s
budget can reduce turnover, improve product knowledge and diagnose any
performance issues of key employees. Creating
a high performance culture of learning will identify the strengths and
weaknesses of the individual. Allocating
the resources to bridge the performance gap will create a culture of loyal
employees.
Employers
today want to understand how they can secure more creativity and support from
their employees. On-going training will
allow for the manager to determine how to execute the best strategy from the employee’s
perspective by enriching their jobs and assisting them with fine-tuning their
skills.
Next month the
Society of HR Management will be hosting its annual conference in Atlanta,
Georgia. This premier 3 day conference
explores progressive HR programs, new technologies along with the ability to
network with other HR professionals from across the United States and the
world. While the SHRM conference is the most
well know learning opportunity there are also regional conferences, local
workshops sponsored by smaller HR organizations, webinars and training
opportunities through continuing education programs. You are encouraged to attend these venues to
increase your knowledge and skill level.